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Would you like to make more money with less effort? Who doesn’t? The question is how. You’ll be surprised to find that the answer lies with the customers you already attract. With the biggest marketing cost for most firms being acquiring new

Focused planning will help you gain better results. Think of your path to success like a chain. A chain needs strong links to be effective. If there’s a missing link, your project, product, or personal pursuit will fail. This is why you’ll

Investors’ priorities are opposite those of most entrepreneurs. Entrepreneurs focus on their technology or product. Then, they highlight the market. Finally, they outline the people and skills they have to carry the business forward. Investors