As the waves of Baby Boomers hit the shores of retirement, businesses and government agencies across the United States face huge talent shortages. While the Baby Boomer generation has 76 million members, Generation X following it numbers only

  Amidst the flood of ads and product information bombarding customers, your business needs a strong message to be noticed.  Those businesses that take a stand for their customers and convey it with passion gain attention and succeed. For

Managers often spend too much time looking at their businesses from the inside.  They focus on what they are doing rather than what their customers are doing.  They also miss important opportunities to understand what’s happening with other